Dealership Pulls NFL Advertising

Oct 4, 2017

The controversy over NFL players kneeling or standing for the National Anthem is now hitting the NFL in the pocketbook. A New Jersey car dealership will pull its television ads for the remainder of the 2017 NFL season. “The National Football League and its owners have shown their fans and marketing partners that they do not have a comprehensive policy to ensure that players stand and show respect for America and our flag during the playing of the national anthem. We have canceled all of our NFL advertising on the Optimum and Infinity (cable) networks,” said Steve Kalafer, owner of Flemington Car and Truck Country dealership. The decision came after Kalafer heard employees and customers comment on how disrespectful NFL players were towards the anthem. Kalafer was particularly taken aback by the lack of firm leadership by the NFL and team owners. “As the NFL parses the important nationwide issues of ‘social justice’ and ‘freedom of speech,’ it is clear that a firm direction by them is not forthcoming,” Kalafer said. Other businesses in the country are cancelling their advertising. DirectTV offered its customers refunds who mentioned NFL player’s disrespect for the anthem.